How Almedia approaches data security

At Almedia, data security and user privacy are core principles that guide how we design, operate, and maintain our products.

Data collection and use

Almedia collects only the data necessary to operate its platforms, deliver rewards, prevent fraud, and meet legal and regulatory requirements. Personal information is processed solely for clearly defined purposes and is not used beyond what users have been informed about and can always review under our privacy policy.

Almedia does not sell personal data to third parties or data brokers.

Sensitive personal data

Almedia does not collect or process sensitive categories of personal data, including information relating to race, religion, sex life, sexual orientation, health status, or biometric identifiers. Any such collection would not be permitted under applicable data protection laws without explicit user consent, and it is not part of our operational practices.

Data security

User data is stored and processed using secure systems with appropriate technical and organisational safeguards in place designed to protect confidentiality, integrity, and availability. Access to personal information is restricted to authorised personnel only and is governed by strict internal controls and role-based access rights on a need-to-know basis.

Almedia continuously reviews its security measures and risk assessments to protect against unauthorised access, misuse, or loss of data.

Compliance and regulation

Almedia operates in accordance with applicable data protection regulations, including the General Data Protection Regulation (GDPR). We regularly review our policies and processes to ensure ongoing compliance and to provide clear and transparent information about our data practices.

Third-party partners

Almedia works with third-party advertisers and partners to provide optional offers on its platforms. These relationships are governed by contractual, technical and compliance requirements, and partners are expected to adhere to applicable laws and advertising standards.

We also actively monitor partner activity and take action where violations or non-compliance are identified, including suspension or termination of partnerships where appropriate.