Introducing Link: Get paid for your existing players, with no changes to your core loop

Every mobile game publisher wants to increase their revenue, but doing so without undermining the player experience is one of the biggest challenges in the mobile gaming industry today.

Almedia’s newest product, Link, overcomes this challenge, delivering a clean, complementary revenue stream that actually improves engagement and LTV.

What is Link?

Link is a monetisation product from Almedia. You embed a placement in your game - a button, popup, or reward hub - that invites players to connect their Freecash account. When they do, Almedia pays you a CPA for every verified connection. Players earn real-money rewards on Freecash for milestones they hit inside your game, giving them a financial reason to keep playing. You get a new revenue line. They get a reason to stay.

Why Link?

Incremental, not cannibalising. Link works alongside your existing IAP and rewarded video stack. Rewards tied to in-game milestones give players a financial reason to keep playing.

Players stay in the game. Unlike interstitials or external offerwalls, Link provides users a new way to actually engage with your game, bringing them deeper into your ecosystem. 

Ongoing value, not one-off impressions. Traditional ad monetisation generates a single impression. Link turns one click into a recurring stream of higher-value players that keeps generating returns.

LTV uplift. Linked players receive rewards that extend their lifecycle in your game. Early data shows measurable retention and LTV gains.

Transparent reporting. Full visibility into volume, conversion rate, and cohorts through dashboards.

Paid per verified link. Link runs a simple model: you earn for each user who connects.

Minimal effort. Our integration is SDK-less. Place a pop up and insert the magic link we provide. That's it.

How to go live on Link 

1. Choose your integration. You can go for a Magic Link for a lightweight, fast launch, or full SDK integration

2. Choose your placements. You control where and how Link is displayed to your users. This can be as a popup, button, or section in your game, and we’ll guide you every step of the way

3. Go live and monitor. Players connect with one click, and you can track performance in real time through the dashboard, with 20% projected conversion

4. Optimise payouts. Earn revenue for each verified user connection, earning more as performance improves.

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If you’re interested in launching Link with your game, email partners@almedia.co!